Personally speaking, I would have to agree with this weeks assigned article...Newspapers should worry, if they haven't been already. I must admit that although I wish I was an advid newspaper reader and news watcher, I am not. The only way I really read a newspaper or turn on the television to get news updates is if I happen to be home. Both my parents, who belong to the Baby Boom era, subscribe to local newspapers and news stations. They have the time to enjoy the luxury of reading a paper or watching the News at the same time every night. Being a senior college student, I barely have time to eat and sleep! The quickest and easiest way for me to consume media is via the Internet. It's interactive, continusouly updated, and easy to access. I can do my homework, check my e-mail, and read about global news at anytime from one location. Not only that, but most sites I visit have videos, sound bites, and links to other sites. I can consume at my pace and surf what I am interested in.
After being in the field of Communications for almost 4 years, I am a firm believer that newspapers and magazines should worry. I also feel that there is no way for them to turn this tidal wave around. People in today's world want fast, efficient news. Considering the average age of a computer and/or cell phone owner gets lower and lower, so do the chances of newspapers making any impact in our fast-paced world. Magazines and newspapers are going to fade away significantly when the "dead-tree readers" such as my parents start to fade. It's a sad statement, but it's the truth.
Sunday, September 9, 2007
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